A landmark of the last ten years

Pride Nation Samui 2025

Pride Nation Samui 2025 was part of the southern-region programme of TAT's 'Amazing Thailand Love Wins Festival' for Pride Month.

When
24 - 29 June 2025
Where
Koh Samui
A breathtaking view of floating lanterns illuminating the night sky during a vibrant festival.
A general photo of this kind of event, not a photo of this event. Photo: R. Swafford, Pexels License

About this event

Pride Nation Samui returned in 2025 after its 2024 debut, now as the southern-region part of the Tourism Authority of Thailand's national 'Amazing Thailand Love Wins Festival' for Pride Month. The 2024 edition had used the idea of turning the island into a 'PRIDEradise', and the 2025 programme kept the island-wide week format, ending in a weekend of celebration.

The national framing is the main change. In 2024 Pride Nation Samui was a standalone festival of the tourism authority, while in 2025 it sat beside events in other regions under one campaign name. Nation Thailand and Tatnews reported the launch of the campaign. The sources used for this page give the week and the headline programme, but not a full line-up for each night, so check the festival's own channels for the schedule of parties.

The facts

  1. 1 Pride Nation Week ran from 24 to 29 June 2025.
  2. 2 The programme had marriage-equality events, themed parties, a Pride Sunset Parade and a closing music festival.

Why it matters

Made Samui Pride a yearly fixture in Thailand's national Pride Month programme.

Festivals and culture on Koh Samui

Samui's cultural calendar follows the Thai lunar and Buddhist year. Songkran, on 13 to 15 April, is a water fight on the east coast, in Chaweng and Lamai, while west-coast villages keep a calmer, temple-centred version with blessings and merit-making. Loy Krathong falls on the November full moon, when people float small baskets on lakes and ponds. Chinese New Year brings feasting and temple visits. The Samui Festival has held a parade ending at Pru Chaweng Park. Expect restricted alcohol sales on holy days, and check dates a few weeks ahead.

Similar events on Koh Samui

From the history of Koh Samui

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